Subhrangshu Neogi is a business leader with a proven track record of driving scale and growth across diverse and challenging categories such as FMCG, Retail, Financial Services, Media, Telecom, Education both from a B2C as well as B2B context. Over the past 2 decades plus he has been instrumental in passionately building exciting challenger brands. His core areas of expertise are integrated marketing, business development, digital and cultural transformation. He has consistently delivered business impact leveraging his hands on approach, sharp on ground insights, story telling finesse and an ability to effectively drive ecosystem synergies. He is an acknowledged digital evangelist and award winning industry thought leader.